No EV Mustangs? Why Ford CEO Jim Farley Refuses To Go Fully Electric
Ford CEO Jim Farley sent a clear message to car enthusiasts everywhere: “We will never make an all‑electric Mustang.” It’s a bold declaration in an industry racing toward electric vehicles (EVs).
The Soul of Mustang Never Dies
Farley’s vow goes beyond marketing buzz – it’s about preserving Mustang’s identity. As he told Autocar, Ford refuses to build a “Mustang that’s not a Mustang” – no small SUV with a Mustang badge slapped on.
The heart and soul of the pony car are rooted in V8 power, two-door agility, and manual control.
While EV versions like the Mustang Mach‑E already exist, they’re considered a parallel to the traditional model, not a replacement.
Fueling the Faithful – For as Long as Laws Allow
Farley didn’t mince words: Ford will continue building V8 Mustangs (with a manual, too) for as long as regulations and public demand allow.
He also hinted at alternatives to outright electrification. Hydrogen or sustainable fuels might carry Mustang forward – serving customers still seeking performance, feel, and heritage.
It’s Not EV or Nothing
Despite Mustang’s continued reliance on ICE, Farley stressed that Ford’s EV future is still a major commitment – with $50+ billion invested and EV platforms expanding across the brand.
But he cautioned against a one-size-fits-all approach to the EV transition. Not every vehicle segment is ready for full electrification, according to him.
The Mustang Mach‑E: A Well‑Planned Sibling
Enter the Mustang Mach‑E – an electric crossover that has helped fund Mustang’s ICE future. Its success afforded Ford the freedom to keep gas-powered Mustangs alive, even as competitors sunset theirs.
In Farley’s words, the Mach‑E’s success has been a “license” to keep the muscle-car institution alive for performance purists.
Why This Matters
With rivals like Camaro and Challenger fading into the rearview, Mustang may soon stand alone in the American coupe segment. Farley’s stance reinforces Mustang’s unique place in automotive history and its emotional connection to fans.
So while Ford builds toward the future with EV tech, it also honours the roaring, visceral past. The V8 Mustang isn’t just surviving – it’s being actively preserved for as long as the road and regulations permit.